Underwater CGI for stc's global cable network


For Saudi Telecom Company’s (stc) submarine cable networks, we created realistic images that depict the intricate undersea telecommunications infrastructure connecting continents. This project combined studio photography, CGI, and digital photo compositing to achieve technically accurate and visually appealing visuals. The challenge was to produce images that were not only precise but also captivating, serving multiple applications within the company, from technical documentation to marketing materials.

Client: stc
Creative & Art Direction: Wunderman Thompson
Production: Into Reflection KSA
Year: 2022

 
 
 

Making-of

Creating realistic underwater visuals for stc, blending CGI with studio photography and compositing.

 

Mikel Muruzabal

Specializing in advertising and commercial photography, CGI and special effects, in Mikel Muruzabal Studio we deliver innovative visual solutions to brands worldwide from our base in Northern Spain.

http://www.mikelmuruzabal.com
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