Digital skills transformation: LINK campaign

PhotographyCGIDigital Compositing
Written By Mikel Muruzabal

For the LINK campaign, we expertly combined photography and CGI to deliver a transformative message: digital skills can enhance both personal and professional lives. The campaign offers courses that make technology accessible and practical, making it a tool for effective communication and career advancement. In a harmonious blend of real and virtual, we used pre-rendered 3D environments during the studio shoot for precise alignment - ensuring a seamless integration of our models into these digital worlds.

Client: Gobierno de Navarra
Creative & Art Direction: Brandok
Year: 2022

 
 
 

The beauty of this campaign lies not (only) in its visual execution, but in its purpose: to empower individuals with tools for a better life.

 
Mikel Muruzabal

Specializing in advertising and commercial photography, CGI and special effects, in Mikel Muruzabal Studio we deliver innovative visual solutions to brands worldwide from our base in Northern Spain.

http://www.mikelmuruzabal.com
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