Walking icons campaign for Munich Sports
Following in the footsteps of some of the most influential figures of the 20th century, this photo campaign for Munich Sports inspires a playful imitation of iconic figures (and the way they walk) such as Charlie Chaplin, Audrey Hepburn and Mother Teresa, among others. Can you guess the rest?
Client: Munich Sports
Creative & Art Direction: James Brand & Co.
Year: 2018
The campaign slogan "The way you walk defines you" echoes in every key visual, underscored by Ilazki Martirena's impeccable styling.
Making-of video