Avedon's "In the American West" inspired hair series

PhotographyArt Direction
Written By Muru Studios

Drawing inspiration from Richard Avedon's iconic 'In the American West' series, Muru Studios partnered with Sergio Irisarri Hairdressers to create hairdressing portraits that merge the toughness of mining work with the elegance of modern fashion. Against a minimalist off-white backdrop, the hairstyles themselves become focal points—each reflecting the model's unique personality while invoking the raw authenticity of Avedon's original series.

Client: Sergio Irisarri Peluqueros
Year: 2019

 
 

Intriguing Fact: The photoshoot incorporated raw texturesin make-up to parallel the harsh realities of mining, contrasting sharply with the crafted hairstyles.

Muru Studios

Specializing in advertising and commercial photography, CGI, film and AI art, I lead Muru Studios, where we deliver innovative visual solutions to brands worldwide from our base in Northern Spain.

http://www.murustudios.com
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